Case Studies

Proof, in flight.

Maverick is a new operation with a sharp methodology. Our first pilot engagement is live now. The results land here as soon as the data is in. Built to scale into a full proof library as our roster grows.

Delivered · results pending

Active engagement — a leading financial publisher

183+ dormant videos. One measured funnel.

We turned a leading financial publisher's library of 183+ existing videos into a three-stage warming funnel, built entirely in post-production, without a single new shoot. Every concept ships in three hook variants sharing one body, so hooks can be A/B/C tested cleanly. All 40 assets are delivered and running head-to-head against the control campaign on the same landing page and the same budget. Warm-vs-cold results publish here when the data lands.

183+

dormant videos put back to work

0

new shoots. Built entirely in post.

$0

added cost to install tracking

The methodology's track record

Proven at the highest level.

Maverick's ROI methodology comes from our partner Film & Content — 15+ years of video ROI work with brands including Adidas, Nike, BMW, Shell, Unilever, Samsung, and HSBC. Maverick brings that same methodology to mid-market teams.