Sales enablement video

Sales enablement video that proves it moved the deal.

Your reps need videos they will actually send. Your leadership needs to know what those videos earned. Maverick Marketing produces both: sales enablement video built around where your deals stall, with tracking installed before anything publishes so results show up in pipeline and real dollars.

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The problem

Most sales videos die in a shared folder. The ones that do get sent leave no trace: nobody can say which video warmed up a prospect, which one handled the objection, or whether any of it touched a closed deal. So when budgets get tight, video is the first thing cut.

What we make for sales teams

  • Prospecting videos that earn the first reply.
  • Objection-handling videos that answer the question before the call.
  • Product and process walk-throughs your reps can send after a demo.
  • Customer story videos that let a buyer hear it from someone like them.
  • A sales enablement library organized by deal stage, not a folder of MP4s.

Every video has one job: awareness, education, objection-handling, or conversion.

How it works

  1. 01

    Free 30-minute Blueprint call. We find where your video and your pipeline disconnect, and what to build first.

  2. 02

    Guided recording session. Remote, with a pro kit shipped to your door, or on location. Your reps don't perform for a lens; they explain the business to Jim, who plays the customer. That's when people sound like themselves.

  3. 03

    Edit and library. Finished, captioned videos formatted for email, LinkedIn, your site and your reps' outreach.

  4. 04

    Tracking installed first. UTM conventions, video events and conversion tracking wired into Google Analytics and your CRM before anything publishes.

  5. 05

    Monthly report. Pipeline influenced, warm versus cold performance and dollars attributed, plus what to make next.

Why sales leaders work with Maverick

  • Built by someone who carried a quota. Founder Jim England spent more than 20 years in technical sales before he picked up a camera for clients.
  • A proven ROI methodology. Our attribution is built in partnership with Film & Content, the UK consultancy whose video ROI framework is used by Fortune 500 brands.
  • Real clients. Past clients include MarketWise and InvestorPlace.

Proof in flight

We turned a leading financial publisher's library of 183+ dormant videos into a 40-asset, three-stage funnel, built entirely in post-production with no new shoots. Tracking was installed before launch, and results will be published once the campaign has run long enough to measure.

Ways to start

Wingman Launch Pack

Pro kit shipped to you, one guided remote session, two finished videos with tracking.

$995 flat

Flight Plan

52 finished videos from three sessions, measurement-ready.

From $8,900

Wingman

Monthly video program with full ROI attribution and CRM integration.

Scoped on a call

See full pricing

Where we work

Maverick Marketing is based in San Diego and works on location across the Southwest. Sales teams anywhere in the US can start remotely with the Wingman Launch Pack.

Questions sales leaders ask

What is sales enablement video?

Sales enablement video is short video your sales team sends or shows during the buying process: prospecting messages, objection handling, walk-throughs and customer stories. It helps a buyer move to the next step without waiting for a meeting.

How do you measure the ROI of sales enablement video?

We install tracking before anything publishes, wiring UTM conventions and video events into Google Analytics and your CRM. Each month you get a report on pipeline influenced and dollars attributed to each video, using first-touch, last-touch or multi-touch attribution.

Do my reps have to be good on camera?

No. In our guided sessions your reps explain the business to Jim, who plays the customer, instead of performing for a lens. That's when people sound like themselves.

Do you work with sales teams outside San Diego?

Yes. Maverick Marketing is based in San Diego and works on location across the Southwest. Teams anywhere in the US can start remotely with the $995 Wingman Launch Pack, which ships a pro recording kit to your door.

Find out what your sales videos are worth.

Book a free 30-minute Blueprint call. You'll leave knowing which videos your reps need first, whether you work with us or not.

Book a Free Blueprint Call