Wingman Launch Pack
Pro kit shipped to you, one guided remote session, two finished videos with tracking.
$995 flat
Training video
Training video your team will actually finish.
Maverick Marketing produces product training and software walkthrough videos for the leaders who own those programs: scripted, coached and edited for reuse across your learning library, with tracking installed before anything publishes so you can see what gets watched and how far viewers get.
Book a Free Blueprint CallThe problem
Most training video gets made once, uploaded once and never checked again. Nobody knows whether new hires finished the product module or skipped to the end, and when the product changes, the whole video has to be redone.
What we make
- Product training videos that teach your reps, partners or customers how your product works and why it matters, one topic per video.
- Software walkthroughs that show the actual screens, step by step, with a presenter who explains the why, not just the clicks.
- A training library organized by role and topic, built so one changed feature means one updated video, not a full reshoot.
How it works
- 01
Free 30-minute Blueprint call. We map what your team needs to learn and what to build first.
- 02
Guided recording session. Remote, with a pro kit shipped to your door, or on location. Your experts explain the product to Jim instead of reading a script to a lens. That's when people sound like themselves.
- 03
Edit and library. Finished, captioned videos, organized for reuse across your learning library.
- 04
Tracking installed first. Video events and watch-time tracking wired in before anything publishes.
- 05
Monthly report. What got watched, what got skipped and what to make or update next.
What gets tracked
- How many people watched each video, and how far they got
- Which videos get finished and which get abandoned
- Where viewers go next, such as a demo, a sign-up or a support article
Why training leaders work with Maverick
- On-camera coaching built in. Your subject-matter experts were hired to know the product, not to perform for a camera. Coaching is part of every engagement.
- A proven measurement methodology. Our tracking is built in partnership with Film & Content, the UK consultancy whose video ROI framework is used by Fortune 500 brands.
- Real clients. Past clients include MarketWise and InvestorPlace.
Ways to start
Flight Plan
52 finished videos from three sessions, measurement-ready.
From $8,900
Wingman
Monthly video program with full ROI attribution and CRM integration.
Scoped on a call
Where we work
Maverick Marketing is based in San Diego and works on location across the Southwest. Teams anywhere in the US can start remotely with the Wingman Launch Pack.
Questions training leaders ask
What kinds of training video do you produce?
We focus on product training videos and software walkthroughs: short, one-topic videos that teach reps, partners or customers how your product works, organized into a library your team can reuse.
How do you measure whether training video is working?
We install video tracking before anything publishes, so you can see how many people watched each video, how far they got, and where they went next. You get a monthly report with what to make or update next.
Do our subject-matter experts need to be good on camera?
No. In our guided sessions your experts explain the product to Jim instead of reading a script to a lens. On-camera coaching is part of every engagement.
Do you work with teams outside San Diego?
Yes. Maverick Marketing is based in San Diego and works on location across the Southwest. Teams anywhere in the US can start remotely with the $995 Wingman Launch Pack, which ships a pro recording kit to your door.
Find out which training videos your team needs first.
Book a free 30-minute Blueprint call. You'll leave with a short list of the videos to make first, whether you work with us or not.
Book a Free Blueprint Call